Udemy – WordPress SEO – The Complete Yoast SEO Plugin Tutorial
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Udemy – WordPress SEO – The Complete Yoast SEO Plugin Tutorial
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Description
- Use the Yoast SEO plugin to its fullest capacity
-
Improve their SEO greatly
Requirements
- Basics of WordPress
- Computer and Internet Access
Description
** Updated Feb 16th 2019 with the latest version of Yoast SEO plugin – version 10.0**
The Yoast SEO plugin is considered by many to be not just one of the best SEO plugins but also one of the best WordPress plugins in general.
The main objective of this course is to show you how to use this incredible plugin to improve the Search Engine Optimization of your website and also help you write better content.
Curriculum Overview
We will first start with the basics. I will show you how to install and perform the basic configuration for the plugin.
We will then move on to cover the following topics
- How to verify web master tools
- How to write page snippets and meta descriptions
- Indexing
- How to create and submit a sitemap
- How to bulk edit posts with the bulk edit tool
- Fixing broken links
- How to optimize content for SEO
- and much more
This course is constantly updated to keep track of the latest changes to the Yoast SEO plugin.
By the end of this short course, you will be able to use the Yoast SEO plugin to improve your SEO drastically and write much better content.
Who this course is for:
- Anyone who wants to learn how to improve their WordPress SEO
- Anyone who wants to learn how to use the Yoast SEO Plugin
More information about SEO Marketing – Traffic:
Search engine optimization (SEO) is the process of increasing the quality and quantity of website traffic by increasing the visibility of a website or a web page to users of a web search engine.
SEO refers to the improvement of unpaid results (known as “natural” or “organic” results) and excludes direct traffic/visitors and the purchase of paid placement.
SEO may target different kinds of searches, including image search, video search, academic search, news search, and industry-specific vertical search engines.
Optimizing a website may involve editing its content, adding content,
and modifying HTML and associated coding to both increase its relevance to specific keywords and remove barriers to the indexing activities of search engines like Google ,Yahoo etc.
[citation needed] Promoting a site to increase the number of backlinks, or inbound links, is another SEO tactic. By May 2015, mobile search had surpassed desktop search.[
As an Internet marketing strategy, SEO considers how search engines work, the computer-programmed algorithms that dictate search engine behavior,
what people search for, the actual search terms or keywords typed into search engines, and which search engines are preferred by their targeted audience.
SEO is performed because a website will receive more visitors from a search engine the higher the website ranks in the search engine results page (SERP).
These visitors can then be converted into customers.
SEO differs from local search engine optimization in that the latter is focused on optimizing a business’ online presence so that its web pages will be displayed by search engines
when a user enters a local search for its products or services. The former instead is more focused on national or international searches.
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