Brian Casel – Productize
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Brian Casel – Productize
Archive : Brian Casel – Productize
Tired of the billable hours hustle? The Productize course and group is true right here that may help you step as a lot as a enterprise model that scales.
Break Free of Billable Hours.
Still freelancing and dwelling project-to-project? Has your incomes potential plateaued? Stuck sporting all the hats and doing the whole thing your self?
If you prefer to you’d on no account have to write down down a protracted proposal as soon as extra or take a client who doesn’t price your work, you then’re not alone.
Every freelancer hits these challenges ultimately of their occupation. Even elevating your expenses and chasing after higher fish gained’t get you the place it is important go.
Maybe it’s time for a promotion.
Promotion? But self-employed web workers like us don’t have a boss we’re in a position to butter up for a promotion to the nook office with the higher wage. No. We’re on our private.
So with a function to truly diploma up in your occupation and obtain that freedom you’ve been chasing all these years, you then’ll wish to promote your self.
That begins with making your transition from Freelancer to Business Owner.
Frank the Freelancer
- Frank makes money by the hour or sometimes by the enterprise.
- Frank owns nothing higher than his time.
- Frank is caught answering to “clients from hell”
- Frank is unfold too skinny, sporting too many hats.
Beth the Business Owner
- Beth’s enterprise pays her, even on her days off.
- Beth owns an asset that grows in price.
- Beth’s centered on developing her enterprise, not chasing unpaid invoices.
- Beth’s enterprise runs itself so she is going to have the ability to cope with the big picture.
Sure… That all sounds good.
But correct now, you’re caught paying the funds with shopper work. The time you spend along with your family members occupies irrespective of free time you’ll have left. How will you ever make it happen when the taking part in playing cards are stacked in the direction of you?
Making that transition from hourly billing to a enterprise that scales seems near unattainable. So how will you do it?
Take The Path of Least Resistance
You can gamble your late-night weekend hours on an unproven idea for an app… Or chase the preferred “passive income” various, solely to launch to crickets…
Or you could take the pragmatic methodology to developing a scalable enterprise:
A productized service.
It’s the smartest and only path to leveling up as a enterprise proprietor, with out risking the farm. A productized service has a particularly low barrier to entry, the shortest runway to profitability, and a confirmed path to scalability.
And whenever you’ve established your productized service enterprise, you’re fully positioned (and well-funded) to extend. Whether which means rising your line of merchandise or optimizing your small enterprise to supply the liberty and possession you deserve.
But all of it begins proper right here. You working to change your small enterprise for the upper.
What is a Productized Service?
From your purchaser’s perspective, a productized service presents a specialised “done for you” decision with a compelling price proposition, packaged at a set worth and scope.
From the founder’s perspective (that’s you), a productized service is one which runs systematically, and continues to produce and develop with or with out your direct involvement.
Stop taking on any enterprise merely to keep up the lights on. Start focusing what you do and who you do it for. Then streamline, systematize, and automate it to run itself so that you simply’re free to cope with the bigger picture.
No matter the place you are taking your productized service, one issue is particular: You might have lastly earned your promotion from Freelancer to Business Owner.
And with that promotion come these perks:
Scalability
Create a service model designed for progress. Earn further as your small enterprise grows.
Remove your self
Design strategies and automation so your small enterprise can run with out you.
Get paid, even on days off
Detach your work out of your time. Create a enterprise that produces by itself.
Own an asset
Build a enterprise that not solely pays the funds, nevertheless grows in price.
Focus on the big picture
Work “on” your small enterprise, not “in” your small enterprise.
Steady, reliable income
End the feast and famine cycle for good. Grow your baseline income month after month.
Learn and diploma up with the definitive course and group for Productized Service owners.
The Course
30+ self-paced video lessons
Comprehensive teaching for starters and seasoned founders alike. Whether you’re launching your first idea productized idea in any other case you’re deep into scaling mode, this info is for you. It delivers every strategic high-level steering and actionable, step-by-step methods.
Ready-to-use Templates
Gain entry to processes (SOPs), spreadsheets, templates, scripts, worksheets, and questionnaires—All designed to be ready so to plug correct into your small enterprise and put to utilize.
Guided lesson dialogue in our group
Each lesson hyperlinks to a faithful dialogue throughout the personal dialogue board the place you could ask questions and share notes with others who’ve gone by way of the teaching.
Virtual Coach
Automatic enrollment into the correct companion to the self-paced video lessons: Regularly paced emails designed to keep up you targeted and accountable so you could adjust to by way of and drive precise change in your small enterprise.
The Community
Private Discussion Forum
Go deep on an expansion of evergreen discussions that present assist to attain clarify and real-world notion. The archives are completely searchable and the interface is mobile and email-friendly. Powered by Discourse, the best trendy dialogue board system spherical.
Mastermind Group Matching
Form your particular person small mastermind group with completely different members who’re going by way of this journey with you. Join up with anyone or get matched up the next time we run our “mastermind rush” (happens every few weeks).
Productize Business Directory
Members can document their Productized Service enterprise in our public itemizing for additional publicity to potential leads.
Private Slack Chatroom
Join throughout the keep members-only chat powered by Slack. Who acknowledged working remotely (from wherever) must be lonely?
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